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Proven Amazon Course Review

Proven Amazon Course Review

Get an in-depth look into the Proven Amazon Course, a Jim Cockrum Course. This Proven Amazon Course Review is by far the most complete and unbiased review you will find on this program.


Proven Amazon Course




Jim Cockrum



Jim Cockrum is a popular business author, blogger, and speaker. Cockrum made his mark in the business world as a successful internet entrepreneur. He is known and respected as one of the most successful sellers on Amazon.com and is considered an Amazon-selling expert. He also sells in other online marketplaces, including eBay.

Cockrum is the host of Silent Sales Machine Radio, a podcast that he launched in 2016. (The Jim Cockrum podcast can be found at http://silentjim.com/podcast/.)

Cockrum was able to build an audience based upon the success of his books. His most successful book to date has been “Silent Sales Machine: Your Comprehensive Proven Guide to Multiple Streams of Online Income,” which was first published in 2002 and has been updated nine times since then.

The most recent version, “Silent Sales Machine 10.0” was released in Fall 2017.) “Free Marketing 101: Low and No-Cost Ways to Grow Your Business Online and Off,” was published in 2011, followed by “Ten Years, Ten Lessons” in 2013.

Little is known about Cockrum’s life before becoming a millionaire. Cockrum has done a masterful job of controlling his public image. It extremely difficult to find any information on the Web about Cockrum’s personal life, past or education before becoming an Internet sales mogul.

Cockrum currently works with two business partners whom he credits as integral in his own success story, but Cockrum is the only partner who has become a high-profile public figure.


Proven Amazon Course is a comprehensive training course on how to sell products of any type on Amazon.

The course covers every aspect, starting with the technical aspects such as how Amazon selling works, how and where to source products to sell (no matter where you live in the world), how to get started, how to ship your product to customers, how to accept payments and provide refunds, etc.

The course also teaches students how to market their products, how to advertise and drive traffic to their Amazon shop, how to automate the entire process, and more. The course includes several high-value bonuses.


The Proven Amazon Course (sometimes referred to as “PAC”) touts itself as “the most comprehensive, creative, and up to date ‘selling on Amazon’ course in the world supported by the largest team of successful Amazon selling moderators.”

PAC is a popular Jim Cockrum course. According to him, the information available through the Proven Amazon Course is relevant and can be applied by students living in any place in the world. In a post-COVID-19 world, the fact that this is all virtual is a “PRO” for those looking for flexibility.

That is important for two primary reasons:

  • First: Amazon is not available in every country in the world. It currently maintains separate retail websites for the United States, Canada, Australia, China, the Netherlands, the United Kingdom, Ireland, France, Germany, Italy, Spain, Japan, India, Mexico, and Brazil. However, the Proven Amazon Course teaches entrepreneurs how to sell on Amazon even if they do not currently live in an Amazon-available country. (This point is illustrated on the Proven Amazon Course registration page by a testimonial from a former student who started his Amazon business from Jamaica.)
  • Secondly, rules and regulations vary across the globe about the import, export, and sale of goods via the Internet. The Proven Amazon Course addresses these issues as well.

The course focuses on Amazon selling to the exclusion of other types of Internet selling (i.e., selling from a dedicated website, or selling on forums such as eBay or Etsy).

That does not mean the information, concepts, and strategies cannot be applied to other types of selling. It is merely to stress the point that this course is only Amazon-specific.

That being said, the Proven Amazon Course was created in response to founder Jim Cockrum’s success at selling on Amazon. It is also because, according to the PAC description, “If you omit Amazon.com as part of your online business strategy, then you are missing out on the majority of online shopping activity that is happening online.

Online sales have grown every year, and even more so during the Coronavirus pandemic, where Amazon sales skyrocketed 24%, increasing revenue for many amazon sellers, including the owner, Jeff Bezos, whose wealth increased $24 billion (yes with a B) within just three months.

In this Proven Amazon Course Review, we’ll cover what you get:

The entire course is accessed online and is available immediately upon paying. The user interface is easy to understand and follow. Assuming that you are brand new to the idea of selling products on Amazon, you will start at “Start Here,” where you’ll get an overview of what Amazon selling entails.

There are several sub-sections under the “Start Here” tab, designed to be worked through in order. Once that section has been completed, students can progress to the next section, entitled “Next Steps” and its various sub-sections. Upon completion of these two sections, students can move on to the “Advanced Steps” section.

You can pick and choose from this section which sub-topics you want to explore or do them all. They do not necessarily have to be done in the order in which they appear in this section. Still, we do recommend doing each one as they all contain quality information that will improve your chances of Amazon-selling success.

The course also contains several other sections, including “Resources,” “Sourcing,” “International FBA,” and lots of bonus content.

All of these sections are continually being updated, and new components are frequently added. This is an important thing to take note of because Amazon has made a number of changes throughout the years regarding opportunities for sellers and buyers and will undoubtedly continue to do so going forward.

Amazon also makes periodic algorithm changes, affecting things like how sellers rank for certain keywords, etc.

Again, such changes will continue to be made in the future. All of these changes affect sellers and how they do business, and Cockrum’s company is very aware of this and has committed to keeping students (present and former) apprised of those changes.

Every update made and all new content added is made available to former students at no extra charge so you never have to worry about information being outdated or irrelevant.

Beyond content, the Proven Amazon Course also offers the expertise of approximately 30 paid moderators, comprised mostly of former students who have become successful Amazon sellers themselves.

The Proven Amazon Course bills itself as a “community,” and students past and present can access the expertise and experience of these moderators to enhance their learning and business-building experience.

There is a substantial amount of bonus content available with the Proven Amazon Course, much of which has been added just recently. Each is like its own mini-course, and all of the topics covered are highly relevant to Amazon and to online selling in general.

All-new bonus content created is made available to former students at no extra cost. (“Pay once and never again” is one of PAC’s mantras.) Below you will find several screenshots from the Proven Amazon Course website showing you some of the extras available to members at the time of this writing.


proven amazon course

The Proven Performance Inventory shows you how to find hundreds of low competition niches on Amazon.

Proven Amazon Course Review

This guide shows you how to get reimbursements from FBA from refunds that may have fallen through the cracks. It says it shows you 10 different methods to get reimbursements. These are valuable things for Amazon sellers to know.

Proven Amazon Course ebay to amazon

This guide teaches you to find and source products at incredible bargains so you can then sell them on Amazon.

Proven Amazon Course proven book sourcing

The Proven Book Sourcing guide will help you to find books that you can then turn around and sell on Amazon. It also teaches you the steps to make this happen.

proven amazon course proven private label

This is a step by step guide teaching you to sell private label products on Amazon or on any other eCommerce platform. Private label can be very lucrative, so this is great information to learn for anyone, whether you’re a beginning seller or a seasoned veteran.

proven amazon course proven team building

This part of the course will teach you step by step how to build a team so you can sell more products and have more time to do it. It teaches you how to build a team that will then give you more time to run the more critical parts of your business.

proven amazon course proven product partnering

The Proven Product Partnering section of the course will teach you how to strategies to grow your business while at the same time eliminating the risk associated with selling on Amazon.

proven amazon course proven bundling course

The Proven Bundling Course teaches how to create smart bundles that are hard for competitors to replicate. That can help you to compete with lower-priced sellers.

proven amazon course wholesale source conferencing

The Wholesale Sourcing Conference is recorded videos before the Vegas ASD that will teach you how to source products from China and around the world properly. The sales page says that those that attended this conference paid over $1,300, and now it is given to you as part of the Proven Amazon Course.

proven amazon course coffee master class

This part of the course will teach you how to start and build your coffee brand on Amazon. The sales page also says that what you learn can be applied to other products as well.

proven amazon course online sourcing strategies

Three of the top experts on sourcing profitable products that can be sold on Amazon and eBay cover 7 hours of training strategies for online sourcing.

proven amazon course proven wholesales sourcing

Learn to find and maintain wholesale accounts. This teaches you to add a whole new way of selling products to wholesale distributors.

proven amazon course poduct sourcing mater class

Learn over 30 strategies to help you make high profits. Two very experienced sellers teach this on Amazon and eBay – Dave Espino and Jim Cockrum.

Also, the creators of the Proven Amazon Course have a stand-alone course called Amazon Selling 101. While their full course offers more, if you’re on a tight budget but still want to learn how to get started, this would be a great place to start. You can access Amazon Selling 101 here.

They also have a new course Proven Amazon PPC Course and its focus is on pay-per-click ads on Amazon, and how to use them to validate private label products and boost sales.


We wanted to point out there were some critical reviews of the Proven Amazon Course some years ago. Some former students complained that the customer service after the purchase was not great.

The complaints seem to have reduced drastically as they now also have moderators. Critical reviews are older, and many of the technical issues previously encountered have since been addressed by Jim Cockrum’s company.


There are many things that we particularly like about Jim Cockrums’ coaching and the Proven Amazon Course. They may have already jumped out at you, but we’ll recap.

For one thing, we are impressed with the fact that this course is universally applicable. That is, no matter where in the world you live, even if there is no dedicated Amazon retailer in your particular country, you can still take this course and learn how to sell on Amazon sites in other countries.

The Jim Cockrum course even points out in a short video clip on the Proven Amazon Course page that the United States is still Amazon’s most robust market and offers a bevy of opportunities for sellers from other countries to sell their products on Amazon.com.

We also appreciate the fact that the Proven Amazon Course is so committed to keeping up-to-date with the latest information, particularly as it affects selling practices on Amazon.

It would be very frustrating to pay for a course that teaches you how to sell on Amazon today, only to have that information become irrelevant in subsequent years.

Not only that, but the marketplace in general also changes constantly: wholesalers come and go, new products emerge and old ones disappear, prices fluctuate, and new studies emerge that change what “best practice” looks like.

The Proven Amazon Course has a staff that keeps up with the market, with technology, and with Amazon’s changes, and former students at no extra charge can access all of that information.

This course is designed with the beginner in mind, and they make it practical for you to succeed in your online selling journey.

How much does the Proven Amazon Course cost?

Perhaps the most significant “pro” when it comes to the Proven Amazon Course, in our opinion, is the price.  They have simplified the payment terms. At $29/month, it is one of the least expensive (if not the cheapest) courses available on the subject of Amazon selling.

We have studied a variety of different courses on or related to Amazon selling, and a significant number of them cost thousands. Of course, other courses contain different content, philosophies, and information, so in a way, it’s like comparing apples to oranges.

However, if it is Amazon-selling that you are interested in, then the Proven Amazon Course contains all that you need to know, plus other pertinent information related to Amazon-selling (taxation issues, shipping options, where and how to source products, etc.).

Much of the information about getting started selling on Amazon can be found for free on the Internet (including on the Amazon sellers services page); however, this course breaks it all down in a way that is logical and understandable for the average person.

When you consider all of the content that comes with the Proven Amazon Course, you will have a hard time finding better value elsewhere. Things like names of legitimate and trustworthy wholesalers and selling tips from experts who have gone before you, we believe that the Proven Amazon Course is well worth the $29/month price tag.

Not only that, but much of the information that you find will be useful to you if you do decide to go on to build your own dedicated online store or try selling on other online platforms.

They also have a 30-day 100% money-back guarantee on the course.


After joining the program ourselves, we believe this is a great course to get you selling on Amazon. It is well-priced and offers more value than other Amazon courses we have reviewed. The Proven Amazon Course creators seem more focused on enabling others to sell online with high-value content, unlike some of the high-priced alternatives.

This company also has an “A+” rating with the Better Business Bureau as of April 15th, 2020.



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25 thoughts on “Proven Amazon Course Review”

  1. Hello. Thanks for your unbiased review. Im curious, have you done a review of the amazing selling machine and compared it with this course?

    1. Hi Shay:

      Thank you for your feedback!

      We have done a review of the Amazing Selling Machine HERE.
      The biggest difference is COST. Unfortunately, we have also recently heard from ASM X students that they did not receive what they paid for. Claims of false advertising have increased.

      The Proven Amazon Course (https://www.vettedopps.com/proven-amazon-course-review/) is great for those interested in high-value low-cost course that is constantly being updated and has more successful Amazon sellers than any other course out there.

      Thank you again for your feedback and let me know if I can help any further.


  2. Hi Scott, Have you done a review on Scott Voelker’s The Amazing Seller? We’d love to read it if so! TAS sells for $997 and Scott seems awesome. Your thoughts would be great. thank you!

  3. Hi Scott,
    Thanks so much for your reviews so far, I’ve found them really helpful!
    I was just wondering if you had heard of, or done a review about JustOneDime?
    Any thoughts you had would be greatly appreciated, thank you 🙂

  4. Hi Scot
    I was wondering what in you opinion is the second best Amazon course other than the selling machine.
    Thanks for the review. Much appreciated.

  5. Hi Hassan:

    The Amazing Selling Machine (https://www.vettedopps.com/the-amazing-selling-machine-review/) is one of the courses we have reviewed. I would not say it is the best course. It’s MUCH more expensive, and unfortunately, we have recently heard from ASM X students that they did not receive what they paid for. Claims of false advertising have increased.

    The Proven Amazon Course (https://www.vettedopps.com/proven-amazon-course-review/) is great for those interested in a high-value, low-cost course that is constantly being updated and has more successful Amazon sellers than any other course out there.

    All the best,

  6. HI Scott,

    MY question will seem totally out of left field. I was initially researching going back to get my Master’s degree in Entrepreneurship or E-Commerce. I am a single mom in her early 50’s. However, the age discrimination I have read about towards women my age trying to get hired with a Master’s degree was too much for me to ignore. So now I am turning towards researching Amazon and its many programs like ASM, PAC and AmaSuite for true novices like myself. I am trying to justify paying $5K for ASM. I was looking into online Master’s programs for $12K and up! My biggest fear is not making enough money to pay off that debt! However, you have inspired me as truly authentic with your reviews. So in your opinion, do you think in today’s job market, that someone like myself should take a leap of faith in becoming an entrepreneur with Amazon? I am interested in my own store =(s) in Amazon.

    1. Hi Janice:

      In regard to whether selling on Amazon is a good opportunity, I believe the opportunity is still there to create a very successful business. Amazon continues to grow and sellers continue to go on to build thriving businesses. The best thing is if you follow the steps as outlined in PAC, you can use Amazon to build and launch a brand and from there build it even bigger off of Amazon. The idea is to build a real business around your brand so that Amazon is part of the overall picture.

      I truly believe selling on Amazon to be one of the best business opportunities available right now. I also believe that PAC is by far the best course you could ever take to teach you how to become successful. As I tell others, there is no higher value course than PAC. They are constantly updating their course to reflect the most current trends.

      PAC is a HIGH-VALUE course as you read above – Feel free to sign up.

      Only you can decide if it’s for you but if your goal is to succeed selling on Amazon, then I highly recommended it.

      All the best,

  7. Hi Scott have you had a chance to review the algo online retail course and if you have what are your thoughts really appreciate your opinion thanks

    1. Hi Luis:

      The algo online retail course is the exact same course as Beau’s Online Retail Mastery course. He just tested a different name. You can read the review of Online Retail Mastery here. He is actually changing the name back to Online Retail Mastery.

      All the best,

  8. Hi Scott,
    Love your work!
    Is there any chance you have done a review on Reliable Education??
    And or
    University nine 2.0??
    Thank you!

    1. Hi Brad:

      I’m glad to hear that what we’re doing is helping you!

      No, we have not yet reviewed Reliable Education or University nine 2.0. Very few people are looking for those so we never thought of reviewing them.

      All the best,

  9. Hi Scott,

    I’m a single lady looking to supplement my salary so I can work part time for a company and also have a little business on the side. What course would you recommend as I am a beginner with this.

    Thank you!

  10. Hello Scott,

    I appreciate all of your information provided in reviews and other sources I have found. I am wondering if you would be interested in directly showing your knowledge directly? It would be something I would definitely value!!!!

    1. Hi Tim,

      Glad you find our site to be valuable. Do you have a specific question we can help clarify?
      Our aim to be your resource for all things virtual business-related.

      Let us know if you have any questions we can help clarify.

      All the best,

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